SOOD, Geeta; AGARWAL, Aditi; VATS, Yash; WADHWA, Kanchan; GUPTA, Sanjana. AI-Enabled Sustainable Marketing Practices: Their Impact on Consumer Awareness, Engagement, and Business Competitiveness. International Journal of Aquatic Research and Environmental Studies, [S. l.], v. 6, n. S1, p. 637–644, 2026. Disponível em: https://injoere.com/index.php/injoere/article/view/475. Acesso em: 19 aug. 2026.